Toolbox

Innovating Talent Attraction

Innovating Talent Attraction: A practitioner's guide for Cities, Regions and Countries
Marcus Andersson, Morten King-Grubert, Nikolaj Lubanski

Why are some cities or regions better at attracting and retaining talent? Is geography destiny? Well, while sunny weather always helps, there are many critical success factors that we can influence.

All cities and regions can improve the services that we offer to international talent, their spouses and careers.

Learn about the cases, tools and strategies behind some of the most innovative places when it comes to talent attraction.

This is a reflection of our work during the recent years, with examples and tips for you who are working or just starting to work with Talent Attraction Management. The book has been co-written by our co-founder Marcus Andersson, our strategic adviser Morten King-Grubert and the Talent Director of Copenhagen Capacity, Nikolaj Lubanski.

The book is pioneering the field of innovating talent attraction. It is the first practitioner’s guide on how to form a strategy and develop operational activities in order to attract and retain international competencies. With models and cases from Austin, Berlin, Copenhagen, Eindhoven, Singapore, Toronto, and more, this book will assist every project manager, politician, marketing or brand specialist who is aiming for their region and city to move ahead in the competition for the world’s brightest minds.

Available on Amazon or Adlibris.

For more information

Read more about how to work with the Talent Attraction Management model here.

Download our latest handbook Talent Beyond Capitals to learn about examples and tools how to attract and retain talent in non-capital cities.

Join international talent managers and learn from the best with the best at the Talent Attraction Management for Cities and Regions 2018, November 28-29 in Malmö and Lund / Greater Copenhagen. This is the 3rd year we are holding the event, having held sessions in Amsterdam, Copenhagen and Berlin. Participants have included teams from Singapore, Dubai, Berlin, Amsterdam, Copenhagen, Birmingham and other European locations, not to mention the Nordics.

Contact Marcus Andersson for more information.

Download file

Download the file by filling out the form below.

By clicking, I consent that Future Place Leadership has access to my data (name and e-mail) which I can withdraw at any time by contacting the service provider via e-mail. (please read our Privacy Policy)