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	<title>Destinations - Future Place Leadership</title>
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		<title>Trend Analysis: 12 Trends in Place Development &#038; Place Branding 2023</title>
		<link>https://futureplaceleadership.com/reports-handbooks/12-trends-in-place-development-place-branding-2023/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=12-trends-in-place-development-place-branding-2023</link>
		
		<dc:creator><![CDATA[Elsa Hedman]]></dc:creator>
		<pubDate>Wed, 17 May 2023 14:57:51 +0000</pubDate>
				<guid isPermaLink="false">https://futureplaceleadership.com/?post_type=reports-handbooks&#038;p=6467</guid>

					<description><![CDATA[<p>Report: Get Your Free Copy Nordic Place Branding Conference is now PLACExNordic! the leading conference and networking event in the Nordics, where international practitioners from the fields of Talent Attraction, Investment Promotion, Place Marketing, Place Development and Destination Branding meet to mingle, be inspired and co-create solutions together. In the spring we shared a blog [&#8230;]</p>
<p>The post <a href="https://futureplaceleadership.com/reports-handbooks/12-trends-in-place-development-place-branding-2023/">Trend Analysis: 12 Trends in Place Development & Place Branding 2023</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></description>
										<content:encoded><![CDATA[<h2 style="text-align: left;" align="center"><strong>Report: Get Your Free Copy</strong></h2>
<p style="text-align: left;"><strong>Nordic Place Branding Conference </strong>is now <a href="http://placexnordic.com">PLACExNordic!</a> the leading conference and networking event in the Nordics, where international practitioners from the fields of Talent Attraction, Investment Promotion, Place Marketing, Place Development and Destination Branding meet to mingle, be inspired and co-create solutions together.</p>
<p style="text-align: left;">In the spring we shared a <a href="https://futureplaceleadership.com/blog/8-place-attractiveness-development-and-marketing-trends-for-the-coming-years/?utm_source=hs_email&amp;utm_medium=email&amp;_hsenc=p2ANqtz--g8b2h-tZIzf7Z0Xrng2LhmM5uaC3l8265BmCX4y5-DiIVIOmMOwBCjq_JJDs7UirADFBp" target="_blank" rel="noopener" data-hs-link-id="0">blog post</a> on topics trending in Place Branding &amp; Place Development now and the coming years. It attracted so much interest and comments, that we figured why not compile a trend spotting report with more content and commentary added, a little downloadable treat for you to snatch and enjoy (for free of course).</p>
<p><strong>For more information</strong></p>
<p>Find the previous report, <strong><a href="https://futureplaceleadership.com/toolboxes/white-paper-nordic-place-branding-report-2022/">Nordic Place Branding Report 2022 here</a></strong></p>
<p><strong><a href="https://futureplaceleadership.com/reports-handbooks/">Find more of our free handbooks and white papers here!</a></strong></p><p>The post <a href="https://futureplaceleadership.com/reports-handbooks/12-trends-in-place-development-place-branding-2023/">Trend Analysis: 12 Trends in Place Development & Place Branding 2023</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></content:encoded>
					
		
		
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		<title>Handbook: Crisis Management for Tourism Destinations, 2020</title>
		<link>https://futureplaceleadership.com/reports-handbooks/new-handbook-crisis-management-for-tourism-destinations/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=new-handbook-crisis-management-for-tourism-destinations</link>
		
		<dc:creator><![CDATA[Elsa Hedman]]></dc:creator>
		<pubDate>Mon, 22 Jun 2020 10:51:06 +0000</pubDate>
				<guid isPermaLink="false">https://futureplaceleadership.com/?post_type=toolboxes&#038;p=4529</guid>

					<description><![CDATA[<p>Tourism destinations worldwide are going through the worst crisis in modern times – and are forced to be innovative and creative in their crisis response in order to help tourism actors survive. They also need to repurpose their marketing and development efforts to adapt to the current situation of closed borders and restrictions on free movement. In this light, [&#8230;]</p>
<p>The post <a href="https://futureplaceleadership.com/reports-handbooks/new-handbook-crisis-management-for-tourism-destinations/">Handbook: Crisis Management for Tourism Destinations, 2020</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>Tourism destinations worldwide are going through the worst crisis in modern times – and are forced to be innovative and creative in their crisis response in order to help tourism actors survive. They also need to repurpose their marketing and development efforts to adapt to the current situation of closed borders and restrictions on free movement.</p>
<p>In this light, we are proud to present this handbook – aimed at helping destinations and municipalities tackle the pandemic crisis and restart tourism in the new normal, post pandemic world.</p>
<p>It comprises tips, advice and innovative practices.</p>
<p>The main target group is Nordic DMOs and tourism destination managers and developers at the municipality and regional level.</p>
<p>The handbook focuses on three types of efforts:</p>
<p><span style="font-size: 1.5rem;">1. Response to the crisis</span></p>
<p><span style="font-size: 1.5rem;">2. Recovery – the next steps to reactivate tourism</span></p>
<p><span style="font-size: 1.5rem;">3. Resilience, meaning future </span><span style="font-size: 1.5rem;">possibilities to create the new normal of tourism</span></p>
<p><strong>Background</strong></p>
<p>The handbook was developed based on a <a href="https://youtu.be/2ZFMyt7HzBU?si=XRCwfuDA2CVrGzce">webinar series on crisis management</a> in the tourism industry, organised by <a href="http://futureplaceleadership.com">Future Place Leadership</a> and our partner <a href="http://www.ustwo.com">ustwo</a>.</p>
<p><a href="https://www.linkedin.com/in/inga-hlin-palsdottir/">Inga Hlin Palsdottir</a>, former Director of <a href="https://www.visiticeland.com/">Visit Iceland</a> and currently a destination adviser associated with Future Place Leadership, was guest speaker in the webinar series, sharing advice based on her experience of having dealt with several crises in the past.</p>
<p style="text-align: left;"><strong>For more information</strong></p>
<p style="text-align: left;">Access more of our reports and handbooks for free at the <strong><a href="https://futureplaceleadership.com/reports-handbooks">handbook library!</a></strong></p><p>The post <a href="https://futureplaceleadership.com/reports-handbooks/new-handbook-crisis-management-for-tourism-destinations/">Handbook: Crisis Management for Tourism Destinations, 2020</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></content:encoded>
					
		
		
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		<title>Guide: Change Leadership for Place Attractiveness, 2018</title>
		<link>https://futureplaceleadership.com/reports-handbooks/change-leadership-for-attractive-places/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=change-leadership-for-attractive-places</link>
		
		<dc:creator><![CDATA[Elsa Hedman]]></dc:creator>
		<pubDate>Fri, 28 Sep 2018 08:45:56 +0000</pubDate>
				<guid isPermaLink="false">https://futureplaceleadership.com/?post_type=toolboxes&#038;p=2027</guid>

					<description><![CDATA[<p>8 steps of major change in a place context. The purpose of this guide is to inspire and show the way how to create and lead change in places – where the collaboration of multiple stakeholders is needed. The proposed eight-step approach is a simplification, but a powerful and proven one nonetheless of what it [&#8230;]</p>
<p>The post <a href="https://futureplaceleadership.com/reports-handbooks/change-leadership-for-attractive-places/">Guide: Change Leadership for Place Attractiveness, 2018</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></description>
										<content:encoded><![CDATA[<p>8 steps of major change in a place context. The purpose of this guide is to inspire and show the way how to create and lead change in places – where the collaboration of multiple stakeholders is needed. The proposed eight-step approach is a simplification, but a powerful and proven one nonetheless of what it takes to lead and sustain long-term change.</p>
<p>Attractiveness is increasingly important for cities and regions – to attract and retain residents and talent, to promote investment, business and entrepreneurship, work with digitalisation and sustainability.</p>
<p>Improving place attractiveness is dependent on coordinating the work of an ecosystem of many different stakeholders from the public, private, civil society and academic sectors.</p>
<p><strong>However, strategic initiatives in a place setting often fail.</strong> We simply underestimate the difficulties and lack the right tools to coordinate the work and get stakeholders to help drive the change that is needed. How do you lead and manage the ecosystem of different place stakeholders to improve the attractiveness of the place?</p>
<p><strong>For more information</strong></p>
<p>Interested in learning more about what change leadership can do for your place?</p>
<p>Contact <a href="mailto:ma@futureplaceleadership.com">Marcus </a>for more information on change leadership and a free consultation.</p>
<p>Read the <strong><a href="https://www.linkedin.com/pulse/city-digital-curriculum-how-small-town-finland-way-we-pere/">case</a></strong> of Kotka, Finland.</p>
<p>Access more of our reports and handbooks for free at the <strong><a href="https://futureplaceleadership.com/reports-handbooks">handbook library!</a></strong></p><p>The post <a href="https://futureplaceleadership.com/reports-handbooks/change-leadership-for-attractive-places/">Guide: Change Leadership for Place Attractiveness, 2018</a> first appeared on <a href="https://futureplaceleadership.com">Future Place Leadership</a>.</p>]]></content:encoded>
					
		
		
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