Regional Promotion with AI-Generated Content and Targeted Messaging

Part two of series: ‘AI & ChatGPT in Talent Attraction and Regional Promotion’ If you haven’t read it yet, the first article ‘An Introduction: How to Leverage AI & ChatGPT in Talent Attraction?’ offers a simplified overview on the basics of the topic and discusses potential applications. This article is by Sam Khosravi, Future Place Leadership‘s Data Analyst, […]

‘Place is less relevant’ – Demystifying misconceptions #6

Pre-conception #6: ‘Place is less relevant’ A 6 part article series by Nicole van Haelst We make places great. Why? Because in relocation, assets relating to the living environment are most decisive. Meanwhile, the world of work is broken. The pandemic, geo-political stress, the climate crisis and high speed of digitization fosters tensions on the labour […]

8 Place Attractiveness, Development and Marketing Trends for the Coming Years

The Nordic Place Branding Conference is approaching at a fast rate! The world is also changing at a fast rate. Digitalisation, new behaviours after the pandemic, the climate crisis, accelerating skills shortages, economic downturn, inflation and demographic changes. The list of ever-changing challenges – and opportunities – goes on.   With such an accelerating rate […]

An Introduction: How to Leverage AI & ChatGPT in Talent Attraction?

An Introduction to AI and ChatGPT: Simplifying Complex Concepts One breakthrough in AI (Artificial Intelligence) that has captured significant attention is ChatGPT, which is a powerful language model. ChatGPT has gone from being a fun tool for artificial intelligence enthusiasts to becoming one of the world’s favourite talking points, to soon being a powerful tool […]