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Future Place Leadership AB
C/O Openlab
Valhallavägen 79
114 28 Stockholm, Sweden
Registration number: 556981-5235
VAT number: SE556981523501

Who we are.

People

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Pärtel-Peeter Pere
Co-founder and Chief Executive Officer
Phone:+46 70-794 90 21
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Marcus Andersson
Co-founder and non-executive Chairman of the Board
Phone:+46 708 67 36 34
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Morten King-Grubert
Senior Strategy Adviser
Phone:+45 61 30 45 26
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Anna Dahl
Consultant
Phone:+46 73 344 08 09
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Mats Segerström
Consultant, business & innovation adviser
Phone:+46 702 67 14 09
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Katarzyna Dygul
Project Manager and Consultant
Phone:+354 847 8552
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Mikael Byström
Senior Adviser
Phone:+46 708 55 21 69
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Fernando Castillo
Consultant
Phone:+52 442 5014912
Employee

Pärtel-Peeter Pere

Co-founder and Chief Executive Officer

Phone:+46 70-794 90 21

Pärtel is the CEO and co-founder of Future Place Leadership, a leading Nordic management consultancy specialising in the development, innovation and marketing of places. What are the strategies, processes and services needed to become more attractive to talents, investments? How to lead change in a city? These are the issues Pärtel and the company have dealt with in the Nordics and in in Europe (Scottish Enterprise, Spain, Italy, Germany and others). 

He is a public speaker and workshops leader, from regional investment promotion workshops to start-up conferences* to top level EU conferences.

Previously Pärtel worked over five years as an adviser at the European Parliament with foreign affairs, regional development and public relations.

He is a public speaker and workshops leader, from regional investment promotion workshops to start-up conferences to top level EU conferences. 

Pärtel is a part of the jury at City Nation Place, the annual place branding and marketing conference in London. He holds a Master’s degree in Management, focusing on Nordic brand management, from the Vrije Universiteit Brussel. He speaks English, Finnish, Swedish,Estonian and reads Danish and Norwegian. 

* https://www.youtube.com/watch?v=F1GW1LN-Tqc&t=464s

Employee

Marcus Andersson

Co-founder and non-executive Chairman of the Board

Phone:+46 708 67 36 34

e has been advising countries, cities, regions and clusters on talent attraction, business attraction, place branding, internationalisation and innovation, and has led a broad range of research and consultancy projects in Northern Europe. Marcus has worked for Baltic Development Forum, the Swedish Government, and the European Commission, with communication and management in policy areas such as cluster development, innovation, entrepreneurship and security policy, as well as with marketing in different positions.

Marcus holds an MA in Political Science from Uppsala University and an MSc. in Marketing, Business and Economics from Stockholm University School of Business, and has published a range of academic papers, articles, reports and handbooks on topics such as talent attraction, business attraction, cluster development and place branding.

Employee

Morten King-Grubert

Senior Strategy Adviser

Phone:+45 61 30 45 26

A Danish-born globalist, he has studied, lived and worked internationally in Austria, the UK and the US for a combined period of 7 years.

After successfully leveraging a background in international business, particularly related to the globalisation and export activities of Danish enterprises, Morten’s efforts and expertise today focus on the international marketing and branding of Denmark as a study and career destination for international talents.

Morten is one of the architects behind Copenhagen Capacity’s talent attraction programmes and Danish Youth Goodwill Ambassador, with a core focus of aligning foreign direct investments with talent attraction and retention.

Employee

Anna Dahl

Consultant

Phone:+46 73 344 08 09

Anna Dahl is a consultant at Future Place Leadership. She has an area of interest and expertise in regional- and destination development, cultural development and SMEs.

Since 2016 Anna has been involved in Talent Attraction Management and Business Attraction Management projects together with Future Place Leadership. During the last ten years she has been managing and coordinating regional and national development projects focusing on tourism, destination and culture.

Furthermore Anna has also been working with national organisations to educate and raise public but also political awareness regarding the value of entrepreneurship.

Anna holds a major degree in Regional – and local development and Human Geography as well as a bachelor degree in Tourism- and Destination development.

Employee

Mats Segerström

Consultant, business & innovation adviser

Phone:+46 702 67 14 09

Mats Segerström is a consultant, business & innovation adviser and entrepreneur. Mats has international work experience from the ICT industry with the Ericsson group, and has been posted in Milan for the Swedish Trade Council/Business Sweden, a government trade promotion agency. He has been an investment manager in a corporate incubator, and gone on to found several start-ups and focuses on innovation and entrepreneurship, innovation systems, public-private partnerships and regional development.

Mats is a registered EU Expert/Evaluator with EASME’s 2016/SME Instrument. He is a graduate of Harvard College with a major in Psychology and Social Relations, and has a Business Administration degree from the Stockholm School of Economics. He is a founding member of Nordic Place Academy.

Employee

Katarzyna Dygul

Project Manager and Consultant

Phone:+354 847 8552

Katarzyna Dygul is a Project Manager and Consultant at Future Place Leadership. Her areas of expertise and interest include investment promotion, international cooperation, public relations and tourism.

In 2015, she coordinates our flagship project Business Attraction Management in NordicCities and Regions. Katarzyna has spent the last four years working as a Project Manager at Baltic Development Forum (BDF) in Copenhagen. BDF is an international organisation forging partnerships between business, government and academia in the 10 Baltic Sea Region countries. She was in charge of BDF’s participation in the place branding project ONE BSR as well as the coordination of Baltic Sea Region Investment Promotion Agencies, a collaboration between national and regional investment promotion agencies.

Katarzyna holds a Masters Degree in PR and Communications as well as in Philosophy and Cultural Studies. A polish national, she today lives in Reykjavik (Iceland), after having spent the past 6 years living in Denmark.

Employee

Mikael Byström

Senior Adviser

Phone:+46 708 55 21 69

Mikael Byström is a Senior Adviser at Future Place Leadership. He has a background in communications and has served as Communications Director in the senior management of listed companies like the Trelleborg Group and the Boliden Group. As a consultant, he has a wealth of experience from working with private companies, public sector and cluster organisations, both in Sweden and internationally.

Mikael is an active cluster development advisor in the food area and works with both clusters and ‘superclusters’. Besides communication assignments, analysis and research, he is trained in and works with business intelligence, scenario planning and strategy processes.

Employee

Fernando Castillo

Consultant

Phone:+52 442 5014912

Fernando Castillo is an associate consultant of Future Place Leadership in Latin America, based in Mexico.

He has been working with clusters from this region for the development of marketing and branding strategies. He has also published several academic articles on urban studies and tourism in international journals. His main research areas are city branding, destination marketing and cultural economy.

Fernando holds a PhD in Social Sciences and a master degree in Political Analysis and Media from Monterrey Institute of Technology and Higher Education. As a part of his research experience, Fernando collaborated with the Institute of Place Management in the High Street UK2020 project funded by the Economic and Social Research Council (ESCR).