Do you want to understand how international talent view your country or region?
January 2024, launching the International Talent Perception Study – with the Netherlands and Sweden as first markets.
As the global competition for talent between countries and regions is heating up, it’s getting more and more important for places to understand the perceptions held by those they need and want to attract – both to tailor their marketing and reception efforts.
The International Talent Perception Study provides answers and insights in:
💡 How your target markets perceive your country or region as a career destination and future home. The report allows up to 12 countries world-wide as your target markets.
💡 How your target group professions perceive your country or region as a career destination and future home. The report can cover up to eight different professions – including IT, gaming professionals, engineers and life science and health care professionals.
💡 Attraction factors and the main drivers to move – and obstacles holding people back – for your target groups and target markets.
💡 What do your target groups and markets associate with your place?
…and much more, helping you to tailor your marketing and reception efforts, by understanding the needs and desires of your target group profiles.
Launch markets – with whom you can benchmark yourself
The first markets for the report are the Netherlands and Sweden.
In the autumn of 2023 we carried out the study for Sweden as a career destination. This report on Sweden will be published in January 2024, both in a free short version and a longer, tailored version that you can order from us.
In early 2024 January the second country study will be carried out for the national talent attraction initiative of the Netherlands as well as some of the Dutch regions that are doing international talent attraction.
Want to know more about the International Talent Perception Study and be among the first ones to get your hands on the Swedish and/or Dutch reports?
Do get in touch with Marcus,
+46 708 67 36 34
