12 Trends in Place Development & Place Branding 2023
Report: Get Your Free Copy Nordic Place Branding Conference is now PLACExNordic! the leading conference and networking event in the Nordics, where international practitioners from the fields of Talent Attraction, Investment Promotion, Place Marketing, Place Development and Destination Branding meet to mingle, be inspired and co-create solutions together. In the spring we shared a blog […]
White paper: Nordic Place Branding report, 2022
The Nordic Place Branding Report 2022 – Eight selected cases of place branding for economic developers, place leaders and marketers. The pandemic and the climate emergency have brought the question of what is essential for society to function, but also what we need or want as individuals. What matters to us? A number of trends […]
White paper: Nordic Place Branding Report, 2020
The Nordic Place Branding Report 2020 – Ten selected cases of place branding for economic developers, place leaders and marketers. “A place brand is not a slogan or a logo. A brand, in general, is the sum of the images, ideas and stories associated with a product, service provider or even place. Places have a […]
Guide: Change Leadership for Place Attractiveness, 2018
8 steps of major change in a place context. The purpose of this guide is to inspire and show the way how to create and lead change in places – where the collaboration of multiple stakeholders is needed. The proposed eight-step approach is a simplification, but a powerful and proven one nonetheless of what it […]
